When was the last time you really looked at the details around you?
We often walk through cities looking straight ahead, following maps, schedules and recommendations. We visit monuments, take pictures and move quickly to the next destination.
But what if discovering a city could become a game?
At FollowMi Around, we believe that the best way to explore a place is by becoming part of it. This is why we created our Milan Treasure Hunt: an interactive experience that combines culture, discovery, teamwork and fun.
A new way to discover hidden stories
A treasure hunt changes the way you look at a city.
Instead of simply listening to stories, participants become the protagonists of the experience. They search for clues, observe details, solve riddles and uncover curiosities that are often hidden in plain sight.
A symbol on a building, a small decoration, a forgotten story behind a street or a monument:
Milan is full of secrets that many people pass by every day without noticing.
Our goal is to reveal those little details that you probably wouldn’t discover on your own.
For children, families, friends and teams
The beauty of a treasure hunt is that everyone can play.
For families and children, it transforms a city walk into an adventure. Kids explore, move and learn without even realizing how much they are walking because they are focused on solving the next challenge.
For adults, it is a chance to reconnect with something we often forget in everyday life: the power of playing.
As grown-ups, we don’t play enough. But games help us collaborate, think creatively, communicate and see things from a different perspective.
Whether you are travelling with friends, joining a group of people you have just met, or organizing a corporate event, a treasure hunt creates a natural way to interact and share a memorable moment together.
An analog experience in a digital world
We spend so much of our time looking at screens.
That’s why our Treasure Hunt is mainly an analog experience: we want participants to look up, explore, talk to each other and truly connect with the city around them.
No endless scrolling, no distractions — just curiosity, observation and teamwork.
Of course, technology can also become part of the experience when needed. For specific events, corporate groups or customized formats, we can integrate digital elements and adapt the activity to different goals.
Designed around your group
Every group is different, and so is every Treasure Hunt.
The experience can be customized according to the participants, age, interests and objectives: from families and private groups to schools, team buildings and large corporate events.
Challenges, themes and routes can be adapted to create the perfect adventure.
Ready to see Milan with different eyes?
A city is not only made of buildings and streets. It is made of stories, details and moments shared with others.
Our Treasure Hunt invites you to slow down, observe, collaborate and rediscover something simple but powerful: the joy of learning while having fun.
Because sometimes the best way to discover a city… is to play with it.
